TEG – Customer Stories

Astor Film Productions worked with Transport Exchange Group to create a series of cinematic testimonial films. By capturing genuine customer experiences, the films emphasise the value of TEG’s services, building trust and strengthening the brand’s connection with its audience.

Client: Transport Exchange Group (TEG)
Project: Customer Testimonial Films for CX (Courier Exchange) & HX (Haulage Exchange)

Crew:

Producer – Jordan Dean
Dir. – Jordan Dean
DoP – Kris Bilski
2nd Camera – Tom Berridge
Edit- Kris Bilski, Tom Berridge
Shot on: RED Komodo & Canon R6

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The Challenge

TEG required a series of videos to support both their HX and CX platforms as part of their wider marketing activity.

The challenge was not only to communicate the value of complex logistics software in a clear and engaging way, but to do so across multiple stages of the customer journey — from initial awareness through to conversion.

Across the project, we delivered a suite of twelve case study videos, each centred around a different customer, use case and operational context. Every film needed to feel distinct while still sitting within a consistent visual identity that could be recognised across the wider brand.

TEG had previously worked with another production partner but were looking to elevate the quality and consistency of their video content. The brief required a more considered approach to both storytelling and visual execution, ensuring the films felt modern, credible and aligned with their positioning as a leading platform within the logistics space.

Balancing these requirements meant creating content that could remain engaging and accessible, while still communicating detailed operational value to a professional B2B audience.

Full-funnel SaaS video content, from paid ads to conversion-focused case studies.

The Approach

We developed a structured approach centred around a series of case study films, each designed to showcase how TEG’s platforms are used in real-world environments.

The focus was on capturing authentic customer stories that reflect different use cases, buyer personas and stages of growth. Each film needed to demonstrate not just what the platform does, but how it supports users in their day-to-day operations and contributes to their wider business performance.

To achieve this, we produced twelve individual case study films across multiple locations in the UK, with each shoot tailored to the specific customer and scenario being featured. This allowed us to build a diverse body of content while maintaining a consistent visual style and narrative structure across the entire series.

Each production was approached with flexibility, adapting to different working environments, operational setups and interview styles, while ensuring the final films felt cohesive as part of a wider content strategy.

The result is a set of films that clearly communicate the value of the platforms through real experiences, helping TEG present their offering in a way that feels credible, relatable and commercially relevant.

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What We Delivered & Results

We delivered a comprehensive content suite centred around twelve individual case study films, each designed to showcase how TEG’s platforms are used across different businesses, workflows and operational contexts.

Alongside each case study, we produced three additional cutdowns, creating a consistent stream of short-form content tailored for platforms including YouTube, YouTube Shorts, LinkedIn, TikTok and Instagram. This ensured every production could be used across multiple channels, from longer-form website and sales content through to social and ongoing marketing activity.

The content gives TEG a structured library of real-world customer stories, allowing them to demonstrate the value of their platforms through credible, experience-led narratives rather than feature-led messaging.

This approach supports their wider marketing and sales activity, helping them communicate more effectively with different buyer personas and at different stages of the customer journey.

A scalable content system designed for ongoing use across digital platforms, sales conversations and brand positioning.

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